Find Your Dream Job Using LinkedIn!
Good Day my Circle! LinkedIn has turned into a significant apparatus for work searchers, and in case you're thinking about how to get a new line of work utilizing LinkedIn this article contains every one of the means you need to take. You may wonder how it will work same for everyone in their career, Let's learn how you can "Find Your Dream Job Using LinkedIn"
In today’s article I’ll discuss:
- How to make your profile discoverable?
- How to increase your visibility?
- The important role of keywords and skills
- Tools you can use to research and why you need to research
- Simple daily actions that only take 5-10 minutes, but deliver large gains in your search
How to Increase Your Visibility so Recruiters Discover You
For recruiters to find you, your profile has to be discoverable. For your profile to be discoverable to recruiters, it needs skills and must have a strong summary that includes the right keywords.
The skills section of your profile allows you to include up to 50 skills that you can be endorsed for by your connections. The endorsements show recruiters where your strengths lie, but the skills themselves help bolster your appearance in search results and also indicate your fit for a role when you apply to a position that’s posted on LinkedIn.
For instance, if you apply to a role that requires Excel and you have Excel listed as a skill on your profile, it will show the hiring manager when they review your application that you are a match for that skill. It will also show you 10 skills required for the role and how many of those 10 you possess. This is a great way to assess if you have the right skills listed on your profile that are relevant to the role you’re targeting. If you don’t have the right skills listed, you won’t be categorized as a “fit” for the job.
If you notice that the positions you’re applying to require many of the same skills and you possess those skills but they’re not listed on your profile, be sure you add them as soon as possible. If you don’t possess a required skill you could opt to learn it by taking a LinkedIn Learning course that would then show completed on your profile. This shows the employer that you’ve taken the course and possess the knowledge. It also allows you to include the skills within your profile.
Recruiter searches
Recruiters can use the LinkedIn Recruiter dashboard to search for candidates that possess certain skills, keywords, certifications, degrees, and many other search options. They can also filter by “most likely to respond” or “open to new opportunities.”
Open to finding a new job
If you’re actively searching, using this LinkedIn feature can be of great benefit. When you turn the feature on you can select a job title, locations, whether you’re open to remote work, start date, job types, and also who sees you’re open to finding a new job. The options are recruiters only or everyone on LinkedIn. Selecting any member of LinkedIn adds the green “Open to Work” banner on your profile image, and also lets visitors know you’re open to new opportunities at the top of your profile page.
Another note when it comes to recruiter contact is that you may want to consider LinkedIn Premium because you get the ability to direct message recruiters. You also receive more detailed applicant insights including if you’re a top applicant. As of this writing, you can try Premium free for one month. LinkedIn has a “career plan” that gives you access to these insights as well as interview preparation, salary insights, and LinkedIn Learning courses so you can earn or add skills in certain areas to your profile. That’s really handy if you’re missing some of the required skills for a role that you really want.
I want to point out that in a recent Career Builder survey, 70% of recruiters said they use social media to screen candidates. In another survey, 47% of companies stated they’re less likely to interview candidates if they can’t be found online. This shows companies do search for candidates to find out more about them.
LinkedIn allows you to have a positive online presence and to manage that presence. With LinkedIn, you can proactively control what employers see about you and give them great information.
The Importance of Keywords
An important filter that recruiters use to search candidates on LinkedIn is keywords. Keywords are important to your profile so that recruiters can find you, but also so that others in your industry or those searching to make connections with people in your industry can find you.
But which keywords do you use?
I recommend choosing those that align with the role and industry that you’re targeting. You can search job postings on LinkedIn, profiles of those in your industry, and content in your industry in LinkedIn articles or status updates to gather a list of keywords.
You can also use a word cloud like TagCloud. Simply copy and paste the job descriptions. Click visualize and get a word cloud. This will give you the most commonly used words. These are the most likely keywords that you need to add to your profile.
Another tool to scan your profile for keywords and get suggestions of keywords that are not in your profile but need to be. A side note here is that with Premium you can unlock 15 more keywords, so if you opt for the free one-month trial you could get up to 25 keyword recommendations from LinkedIn. I consider their keyword suggestions insider intelligence because their system is telling you exactly what keywords/skills you need to get the type of role that you’re targeting.
Maximize Your Work Experience
One of the biggest mistakes I see people make on LinkedIn is that they include their previous places of employment; job title, date, and company, but they leave the description of what they accomplished blank.
This is a huge missed opportunity.
It’s important to add accomplishments because otherwise, recruiters won’t know what you contributed or how you added value.
Include bullets here. This is important for keywords but also so employers and your connections can see what you’ve done. It’s also beneficial for hiring managers to see if you’re a good fit for their opening and for your network to make recommendations to you about opportunities that come up.
One other benefit of using the work experience section is that you get to tell your story— especially critical when you’re making a transition because you can highlight transferable skills.
Optimize the Skills Section
The skills section of LinkedIn is probably the most overlooked and underutilized. Most job seekers overlook how important it really is to their job search. The skills listed on your profile help determine placement in search results, whether you’re categorized as a fit or not a fit for a role that you’ve applied to, and the jobs LinkedIn recommends to you.
Here’s my advice to optimize this section of your profile:
- You can add up to 50 skills. Use all of them! These skills show up in position postings when you apply to determine if you’re a fit. Also, when recruiters search, they can search by skills.
- Skills are categorized in three ways as industry knowledge, tools and technology, and interpersonal skills.
- Obviously, don’t add anything that isn’t true.
- Your connections can endorse you for these skills.
- These skills make your profile discoverable to recruiters conducting talent searches.
- Be intentional. Add skills that will help you qualify for the jobs you’re looking for now. That’s why doing the research I mentioned in the previous step is so important.
- You can take skill assessments to show you have mastery of a certain skill. Recruiters can actually search by these assessments and pull candidates that have taken them. This is yet another way to be discoverable.
Daily Job Search Activities That Only Take 5-10 Minutes
One of my favorite pieces of advice to offer to job seekers involves practical actions you can take daily that don’t take much time. We all have 5 or 10 minutes a day that we can devote to something important to us.
Only have five minutes? Here are five job search activities you can do:
- Like three LinkedIn posts.
- Check a recruiter’s Twitter feed and engage with their tweet.
- Send a thank-you message to a connection.
- comment on a company’s LinkedIn post, a hiring manager’s post, or a group post.
- Send a connection request on LinkedIn.
Have more time? Here are some 10-minute activities you can do:
- Message a network contact. Tip: Ask a specific question like “I’m considering certification A or B. Which do you recommend?”
- Write a LinkedIn status update. Tip: Offer advice or tips related to your industry or target role.
- Research a target company.
- Introduce yourself to a 2nd-degree connection.
- Find employees from one of your target companies on LinkedIn and connect.
Consistency is the key:
These small daily actions add up when you repeat them five days a week for four to six weeks.
There are a few more job search tips that are really important that I don’t want you to miss.
- First, add your resume to your LinkedIn account—you’ll need it to apply to many of the jobs on LinkedIn.
- Second, make use of LinkedIn filters when applying. You can select remote work, location, commute, salary, benefits, industry, and more. You can even choose jobs with less than 10 applicants or that were posted in the past 24 hours (or some other time frame).
- Third, you have a much better chance of getting a job at a company that you follow. LinkedIn actually lets recruiters know if you follow or interact with their company’s posts. It looks good on you if you’re interacting on LinkedIn with the company.
Finally, turn on job alerts. LinkedIn will alert you with daily/weekly alerts via email, notifications on LinkedIn, or both. Any time a new job comes up that fits your parameters, LinkedIn will let you know.
Follow the strategies that I’ve outlined here, and you’ll find your next job using LinkedIn.
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